I am a romantic, hopeful for the perfect Valentine’s Day gift.  However, having received my share of poorly chosen gifts, e.g. a reflective running vest and coffee, I know that a charming gift can be elusive.

Many men take the position that as long as the gift sparkles, smells wonderful, or is blooming they are all set.  For some women that may be true, but I want a gift that is chosen thoughtfully.  Sure, a pair of diamond earrings is wonderful, but if you always have purchased jewelry for your girlfriends, how does that make me special?

So, what are you supposed to do?  Why not purchase a gift that will last forever, can be as generous as you want to spend, and can have sentimental value?  The gift that I am suggesting is stock. 

Sound crazy?  A former colleague of mine was given Kimberly-Clark stock as a wedding gift from her husband.  Because she had seasonal allergies, he knew they’d buy lots of tissues during their marriage.  She was touched by his unique gift.

So, what should you get for your valentine?  You should buy stock to a company that has personal meaning.  Be creative - think of what would mean the most to her.  If you’re not certain, why not try a romance-inspiring company, such as Tiffany & Company? 

Once you’ve purchased the stock, add a hand-written note declaring your love, and add a bow.  Your one-of-a-kind gift is ready for giving on Valentine’s Day.